‘September in Wistaria’ was held over two weekends in September 2022, with Park staff and Cred engagement experts on-site to hear from the local community. The activation included live music, snacks and beverages, and a children’s arts and craft activity designed by Cred.
The pop-up delivered by Cred aimed to:
- communicate to the community that the Gardens and House are now in the care of Greater Sydney Parklands
- demonstrate GSP’s commitment to maintaining the gardens while expanding and improving access to public open space, including community use of the space, and
- hear from the community about what they love about the gardens, their stories and memories of the garden and what is meaningful to them about the garden.
The activations were promoted via a flyer that was delivered to neighbouring residents, online via the Parramatta Park webpage and social media accounts. A social media promotional toolkit was also developed and provided to local groups to help promote the activations through their own channels.
Cred designed visually engaging information and activity boards as well as children’s activity sheets.
The activity boards aimed to collect people’s stories and sentiments about the gardens and understand what sort of activities and events they would like to see take place going forward. For some of the visitors to ‘September in Wistaria’ it was their first time visiting the Gardens, but for many this is a place that holds fond family memories for generations.