by Cred Consulting
With over 20 years of strong strategic leadership in the social planning sector, Sarah Reilly has worked tirelessly to deliver social and public benefits to communities through planning, founding Cred Consulting as a way to champion communities in planning decisions, from the site to city scale.
As Managing Director, Sarah has led Cred’s purpose-driven team to numerous National and State planning and engagement awards, and built trusted relationships with private, not-for-profit and government sector clients who share Cred’s mission to create resilient, cohesive and equitable communities and places.
A Fellow of the NSW Planning Institute of Australia and past member of the NSW PIA Divisional Committee, Sarah, who has a background in recreation planning and communications, uses her platforms to also promote the need for planning through a gender lens, and to mentor young urban planners and engagement specialists.
Originally from Brisbane, the mum of three, who previously worked in social program planning and policy roles in local and state government departments in QLD and NSW, including QLD’s Legislative Assembly, nurtures a people-first approach in all aspects of her life – whether playing event planner for her friendship group, or setting the fun, tight-knit tone at Cred’s Chippendale office.
“Cred is a place where big thinking is allowed, creative ideas are welcomed and where relationships matter,” says Director, Jen Guice, who is part of Cred’s all-female executive team with Brisbane-based Associate Director, Elise O’Ryan. “It’s a wonderful thing to be able to learn from, be encouraged by and support other women in their growth.”
As we celebrate International Women’s Day 2022, themed #BreakTheBias, get to know Cred’s fearless founder.